The Bassday Backfire 65 is a 65mm, 7.5g floating popper lure crafted with robust through-wired construction for exceptional durability. Developed in Japan, this lure features a large cupped face designed to create versatile "pop and splash" actions, from subtle ripples to dramatic disturbances, effectively attracting surface-feeding species like bass and bream. Its slender, aerodynamic profile minimizes wind resistance, allowing for effortless long-distance casting.